Water is one of the most essential and widely used natural resources by humankind, yet it remains one of the most undervalued assets today. This disregard has contributed to the ongoing global water crisis, with scarcity becoming a pressing issue in many regions. Addressing this crisis requires more than technological solutions—it demands a fundamental shift in human attitudes and behaviours toward water consumption. A potential approach can be derived from the ancient wisdom found in Jain literature, which underscores the recognition of water as a living entity and hence deserving of respect as a biotic component of nature. The Jain principle of ahimsa (non-violence) extends to the environment, advocating for minimal harm and mindful use of all natural resources, including water. Communities practising Jainism have implemented these values, demonstrating sustainable water management and conservation techniques that can serve as a model for broader societal adoption. By integrating such philosophies into modern water management strategies, it is possible to inspire socio-economic transformations that prioritise sustainability. This shift in mindset not only fosters responsible consumption but also contributes significantly to the achievement of global sustainable development goals. Thus, drawing from the Jain approach could provide a holistic and ethical framework for addressing today's water crisis and promoting long-term ecological balance.